{"product_id":"sony-pro-bravia-bz30l-98-inch-digital-signage-display-fw-98bz30l","title":"Sony Pro BRAVIA BZ30L 98-inch Digital Signage Display – FW-98BZ30L","description":"\u003cp\u003e\u003cstrong\u003eThe Sony FW-98BZ30L is a 98-inch 4K UHD professional display with full-array local dimming, a Cognitive Processor XR and Android TV. It offers 440 nits brightness, a 95% DCI-P3 colour gamut and 32 GB on-board storage for digital signage and meeting spaces. Procure.ae supplies the Sony FW-98BZ30L across the UAE, with quotes, delivery and installation.\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eThe FW-98BZ30L pairs a 3840 x 2160 VA panel with a direct full-array LED backlight and local dimming, giving a 5,000:1 contrast ratio and a 700,000:1 dynamic contrast ratio. The Cognitive Processor XR and XR Triluminos Pro display cover 95% of the DCI-P3 colour gamut, with HDR10, HLG and Dolby Vision support. XR 4K Upscaling and XR Motion Clarity handle lower-resolution and fast-moving content. The response time is 6.5 ms, and viewing angles are 178 degrees both ways.\u003c\/p\u003e\u003cp\u003eIt suits large-format digital signage, meeting rooms, reception areas and training spaces. Android TV, Chromecast Built-In, Apple AirPlay and Wi-Fi Direct support content sharing, while IP control, RS-232C and HDMI-CEC support system integration. Four 10 W speakers are down-firing and side-back, and the 600 x 400 mm VESA pattern supports wall mounting. Compared with the FW-98BZ53L, this model has lower brightness (440 nits against 780 nits), and both share the same 4K resolution and Android TV platform.\u003c\/p\u003e\u003ch2\u003eKey Features\u003c\/h2\u003e\u003cul\u003e\n\u003cli\u003eLocal dimming - Direct full-array LED backlight with local dimming for contrast control.\u003c\/li\u003e\n\u003cli\u003eProcessing - Cognitive Processor XR with XR 4K Upscaling and XR Motion Clarity.\u003c\/li\u003e\n\u003cli\u003eBrightness and contrast - 440 nits brightness, 5,000:1 contrast ratio and 700,000:1 dynamic contrast ratio.\u003c\/li\u003e\n\u003cli\u003eColour performance - 95% DCI-P3 colour gamut on an XR Triluminos Pro display.\u003c\/li\u003e\n\u003cli\u003eHDR support - 3840 x 2160 resolution with HDR10, HLG and Dolby Vision support.\u003c\/li\u003e\n\u003cli\u003eAndroid TV - Android TV operating system with 32 GB on-board storage and an HTML5 platform.\u003c\/li\u003e\n\u003cli\u003eWireless casting - Chromecast Built-In, Apple AirPlay and Wi-Fi Direct for content sharing.\u003c\/li\u003e\n\u003cli\u003eAudio - Four 10 W speakers, down-firing and side-back.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cstrong\u003eIdeal for:\u003c\/strong\u003e digital signage, meeting rooms, reception areas, training spaces and lobbies, across Dubai, Abu Dhabi, Sharjah and the wider GCC.\u003c\/p\u003e\u003ch2\u003eFrequently Asked Questions\u003c\/h2\u003e\u003ch3\u003eDoes the FW-98BZ30L support Dolby Vision?\u003c\/h3\u003e\u003cp\u003eYes. It supports HDR10, HLG and Dolby Vision. Its Cognitive Processor XR and 95% DCI-P3 colour gamut handle HDR playback, and the display has 32 GB of on-board storage for content.\u003c\/p\u003e\u003ch3\u003eCan the FW-98BZ30L be wall mounted, and which VESA pattern does it use?\u003c\/h3\u003e\u003cp\u003eYes. It uses a 600 x 400 mm VESA hole pitch and supports portrait and tilt orientation. At 67.2 kg without stand, the display needs a bracket rated for that weight and a professional installation team.\u003c\/p\u003e\u003ch3\u003eIs the FW-98BZ30L suitable for 24\/7 use?\u003c\/h3\u003e\u003cp\u003eYes. The manufacturer lists 24\/7 operation time, with Power Saving Mode, dynamic backlight control and 0.5 W standby power. Rated power consumption is 328 W, and the EPREL on-mode rating is 154 kWh per 1,000 hours.\u003c\/p\u003e\u003ch3\u003eCan the FW-98BZ30L connect to a room control or AV system?\u003c\/h3\u003e\u003cp\u003eYes. It has IP control, RS-232C control and HDMI-CEC, plus HDMI auto wake-up. Its connections include four HDMI inputs, two USB ports, one Ethernet port and analog and digital audio ports.\u003c\/p\u003e\u003ch3\u003eHow does the FW-98BZ30L differ from the FW-98BZ53L?\u003c\/h3\u003e\u003cp\u003eThe FW-98BZ30L lists 440 nits brightness, while the FW-98BZ53L lists 780 nits. Both share a 5,000:1 contrast ratio, 4K resolution, Android TV and a 6.5 ms response time, so brightness is the clearest difference in the listed specifications.\u003c\/p\u003e\u003ch3\u003eCan I buy the FW-98BZ30L in the UAE?\u003c\/h3\u003e\u003cp\u003eYes. Procure.ae, an authorised reseller of Sony professional displays, supplies the FW-98BZ30L across the UAE, with quotes, delivery and installation. Procure.ae also offers free training and support, plus bulk, project and tender orders.\u003c\/p\u003e\u003cp\u003eRequest a quote via WhatsApp \u003ca href=\"https:\/\/wa.me\/97145465041\"\u003e+971 4 546 5041\u003c\/a\u003e or email \u003ca href=\"mailto:info@procure.ae\"\u003einfo@procure.ae\u003c\/a\u003e.\u003c\/p\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":49020409872502,"sku":"FW-98BZ30L","price":0.0,"currency_code":"AED","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0609\/9006\/2710\/files\/i21024.jpg?v=1792015602","url":"https:\/\/procure.ae\/products\/sony-pro-bravia-bz30l-98-inch-digital-signage-display-fw-98bz30l","provider":"Procure FZE","version":"1.0","type":"link"}