{"product_id":"benq-st04-smart-signage-55-inch-4k-digital-signage-display-st5504","title":"BenQ ST04 Smart Signage 55-inch 4K Digital Signage Display – ST5504","description":"\u003cp\u003e\u003cstrong\u003eThe BenQ ST5504 is a 55-inch 4K UHD smart signage display from the ST04 series for corporate and school signage. It uses an ADS panel with 10-bit colour, 99% sRGB coverage and Android 14.0. Procure.ae supplies the BenQ ST5504 in the UAE, with quotes, delivery and installation across the UAE and wider MEA.\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eThe ST5504 has 3840 x 2160 resolution on a 55-inch 16:9 ADS panel, with an 8 ms response time, 10-bit colour depth and 350 nits typical brightness. The colour gamut is listed as 99% sRGB and 72% NTSC, with 1,200:1 typical contrast. It supports landscape and portrait orientation and runs 18 hours a day, 7 days a week, with two 12 W speakers and typical power use of 71 W.\u003c\/p\u003e\u003cp\u003eThe ST5504 lists X-Sign as its broadcast system and supports InstaShare 2 wireless screen sharing and DMS device management. Ports are USB-A x 2, RS-232, Ethernet (10\/100 Mbps) and a 3.5 mm line out. Compared with the 55-inch ST5502S, the ST5504 has an ADS panel, 10-bit colour and Android 14.0, and it uses a 400 x 200 mm VESA pattern rather than 400 x 400 mm.\u003c\/p\u003e\u003ch2\u003eKey Features\u003c\/h2\u003e\u003cul\u003e\n\u003cli\u003eADS panel - 55-inch 16:9 ADS panel at 3840 x 2160 resolution.\u003c\/li\u003e\n\u003cli\u003e10-bit colour - 10-bit colour depth with 99% sRGB and 72% NTSC gamut.\u003c\/li\u003e\n\u003cli\u003eAndroid 14.0 built in - Runs Android 14.0 with an A73 x 4 CPU and G52 MC1 graphics.\u003c\/li\u003e\n\u003cli\u003eInstaShare 2 screen sharing - Wireless screen sharing with InstaShare 2.\u003c\/li\u003e\n\u003cli\u003eDevice management - DMS device management with X-Sign as the broadcast system.\u003c\/li\u003e\n\u003cli\u003eBrightness and contrast - 350 nits typical brightness and 1,200:1 typical contrast.\u003c\/li\u003e\n\u003cli\u003eBuilt-in speakers - Two 12 W speakers built in.\u003c\/li\u003e\n\u003cli\u003eLong operating hours - Rated for 18 hours a day, 7 days a week.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cstrong\u003eIdeal for:\u003c\/strong\u003e corporate reception and lobby screens, school corridor and information displays, wayfinding and retail signage, meeting-room and presentation walls, across Dubai, Abu Dhabi, Sharjah and the wider GCC.\u003c\/p\u003e\u003ch2\u003eFrequently Asked Questions\u003c\/h2\u003e\u003ch3\u003eIs the BenQ ST5504 a 4K display?\u003c\/h3\u003e\u003cp\u003eYes. The ST5504 has 3840 x 2160 UHD resolution on a 55-inch 16:9 ADS panel, with an 8 ms response time. Typical brightness is 350 nits and typical contrast is 1,200:1, according to the manufacturer's specifications.\u003c\/p\u003e\u003ch3\u003eDoes the ST5504 have 10-bit colour?\u003c\/h3\u003e\u003cp\u003eYes. It has a 10-bit colour depth and a colour gamut listed as 99% sRGB and 72% NTSC. The ST5502S is listed with 8-bit colour, so the ST5504 is the 10-bit option in the 55-inch pair.\u003c\/p\u003e\u003ch3\u003eWhich operating system does the ST5504 run?\u003c\/h3\u003e\u003cp\u003eThe ST5504 runs Android 14.0 built in, and its specifications list an A73 x 4 processor and a G52 MC1 graphics chip. They list no OPS slot for a slot-in PC, so check that the built-in Android platform suits your content.\u003c\/p\u003e\u003ch3\u003eCan the ST5504 be wall mounted?\u003c\/h3\u003e\u003cp\u003eYes. It uses a 400 x 200 mm VESA pattern with four M6 x 15 mm screws. The overall dimensions are 1234.2 x 706.7 x 58.9 mm. The specifications do not state the display weight, so check the bracket and wall before installation.\u003c\/p\u003e\u003ch3\u003eDoes the ST5504 support Wi-Fi or Bluetooth?\u003c\/h3\u003e\u003cp\u003eNo. Wi-Fi and Bluetooth are listed as not available. Connect the display to the network through its 10\/100 Mbps Ethernet port, and plan cabling for that connection at install. Ethernet is the only network port listed.\u003c\/p\u003e\u003ch3\u003eCan I buy the ST5504 in the UAE?\u003c\/h3\u003e\u003cp\u003eYes. Procure.ae supplies the BenQ ST5504 in the UAE. Request a quote via WhatsApp or email, and ask about delivery and installation across the UAE, plus free training and support.\u003c\/p\u003e\u003cp\u003eRequest a quote via WhatsApp \u003ca href=\"https:\/\/wa.me\/97145465041\"\u003e+971 4 546 5041\u003c\/a\u003e or email \u003ca href=\"mailto:info@procure.ae\"\u003einfo@procure.ae\u003c\/a\u003e.\u003c\/p\u003e","brand":"BenQ","offers":[{"title":"Default Title","offer_id":49020268118134,"sku":"ST5504","price":0.0,"currency_code":"AED","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0609\/9006\/2710\/files\/st5504-front.jpg?v=1792012091","url":"https:\/\/procure.ae\/products\/benq-st04-smart-signage-55-inch-4k-digital-signage-display-st5504","provider":"Procure FZE","version":"1.0","type":"link"}